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EU171: The Importance of Using Urgency in Your Marketing

June 11, 2020 By Kevin Monell Leave a Comment

Urgency can be a key part of any marketing campaign. Adding “last chance”, “ending soon”, “limited time” to your copy can motivate buyers to act right away. In this episode we discuss our experiences with non urgent campaigns and how when we switch the messaging to add urgency, sales increased.

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Filed Under: Advertising, Business and Marketing, eCommerce, Email Marketing, Podcast

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