Black Friday / Cyber Monday is Over… Now What?
Pull back on blogging with email ? Most are offer based, and the more you email with value – the more consumers are engaged over time. You are looking to create longevity.
Just because Black Friday/Cyber Monday are over, spending does not stop ! The best offers are before Christmas. Look at the entire year, and look through what offer worked the best and had the highest return rate. Do not just come up with a random offer.
Do a different message, but do not bluntly change the discount. Change the buying mind set. Still create an urgency.
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