On recent episodes we have been going through our process that we take most of our clients through.
Step one was “Awareness”.
Step two was “Building your list” or capturing emails.
Now we’re on to everyone’s favorite step, SELLING!
Many think you just put your product in front of me and they will automatically start buying.
Unfortunately, it doesn’t work like that.
You need to build a relationship with the customers.
You do this by getting in front of them over, and over, AND OVER again.
One strategy that has really worked for us recently is retargeting through social media, specifically Facebook.
We see how people respond to the content we put out there, track their behavior, and then retarget them based on that.
The same strategy can be used for email as well!
If you want to learn more on how to take those leads and convert them into actual buying customers, check out Episode 128!
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