Company Background While working as a career firefighter/emt, my fire department was conducting our annual fire hose test to ensure each section met the performance standards. When several 50' sections of fire hose failed their pressure test, they were placed by the dumpster to be sent to the … [Read more...] about EU180: Owned Growth Stories with Lance Korhorn from Ladder 34
EU179: Ryan Mckenzie – How He Built a $2 Million a Month Subscription Business
Ryan McKenzie grew his laundry detergent subscription business to $2 million per month in just 15 months. He's also built and scaled several other subscription boxes in his short career. In this episode we discuss his journey to where he is now with some dad jokes and puns mixed in. Check out … [Read more...] about EU179: Ryan Mckenzie – How He Built a $2 Million a Month Subscription Business
EU177: Los Silva – Growing Your Brand Using Influencers
Los Silva is an expert on using influencers to grow a brand. This is a topic that we've never really covered on our podcast because, to be honest, we don't know a lot about it. This interview was a bit of a learning experience for us as well. In this episode we dive deep into the strategies he uses … [Read more...] about EU177: Los Silva – Growing Your Brand Using Influencers
EU176: Molly Pittman – Living the Life of a Digital Marketer
Over the last decade Molly Pittman has worked with some of the biggest names in the digital marketing space. From Ryan Diess at Digital Marketer to the Perpetual Traffic podcast and now has partnered up with e-commerce guru Ezra Firestone at Smart Marketer. Now she has a name for herself and stands … [Read more...] about EU176: Molly Pittman – Living the Life of a Digital Marketer
EU168: Conversion Optimization Strategies with Jon MacDonald from The Good
Using data and testing is the key to website conversion optimization. In this episode we chat with Jon MacDonald founder of The Good. He is a trusted conversion rate optimization expert who turns browsers into buyers for some of the world’s largest brands. Don’t forget to please leave a … [Read more...] about EU168: Conversion Optimization Strategies with Jon MacDonald from The Good
EU166: Jared Lloyd – Building a 7-figure Info Product Using Facebook Ads and Email
Jared Lloyd is a world renowned wildlife photographer and writer who has created a 7-figure info product. In this episode we discuss our partnership with him and how we've made the Journal of Wildlife Photography successful using Facebook Ads and Email. Don’t forget to please leave a … [Read more...] about EU166: Jared Lloyd – Building a 7-figure Info Product Using Facebook Ads and Email
EU165: Ezra Firestone – Work/Life Balance and Success
Ecommerce aficionado, Ezra Firestone, joined us for this weeks episode. Ezra is founder of Smart Marketer, creator of Zipify apps and owner of Boom by Cindy Joseph. We discussed building an 8-figure ecommerce business, being able to enjoy success, and having a true work/life balance. … [Read more...] about EU165: Ezra Firestone – Work/Life Balance and Success
EU149: How RevAir Used Customer Service and Influencers to Build a Multi-Million Dollar Business
How RevAir Used Customer Service and Influencers to Build a Multi-Million Dollar Business. We interview our now client, former listener, Kim Carrasco. She is the product development director at RevAir. This product was on the market for 18 months, starting at zero dollars, and they took it to a … [Read more...] about EU149: How RevAir Used Customer Service and Influencers to Build a Multi-Million Dollar Business