Case Study

Tom Burden noticed a problem during his experience as a fighter jet mechanic and turn it into a multi 7-figure business. In this episode we discuss his very creative marketing strategies as well as how he built a business that allows him to fulfill his true mission in life. Check out Season 9, … [Read more...] about EU215: Guerrilla Marketing with Tom Burden Part 1

Akeem Shannon learn about an adhesive that was being tested by NASA and turned that into a successful cell phone accessory company. In this episode we discuss his journal from retail and kiosk sales to ecommerce after his appearance on Shark Tank. Check out Season 12, Episode 4 of ABC's Shark … [Read more...] about EU214: NASA Adhesive to Successful eCommerce Business with Akeem Shannon

Kim Lewis started out by selling a subscription box of DIY hair products. Now she has a mult-million dollar hair care line that is based on serving a community of people and building relationships with her customers. In this episode we discuss her journey and the strategies she uses to continue … [Read more...] about EU212: How Kim Lewis Grew CurlMix to a Multi-Million Dollar Business

Kyle Bergman took the typical route through college and into a corporate job. However, after learning the ropes he took matters into his own hands and created a clothing line that brought together sweatpants and overalls. In this episode we discuss his experience in corporate retail, to building … [Read more...] about EU211: Kyle Bergman’s Journey From Corporate Retail to Creator of Swoveralls

Scott and Gina Davis are founders of Dog Threads, a clothing line for dogs and their owners. In this episode, Gina tells us how she used her background in fashion to create a successful ecommerce brand that specialized in matching clothes for dog lovers. Listen to how she handles the designs, … [Read more...] about EU210: How Gina Davis Used Her Background in Fashion to Create a Dog Clothing Line

Jason Woods wanted to give more people a realistic opportunity to enjoy high speed water sports. So he set out to build an innovative personal watercraft that the average person could afford and transport easier than the standard options available. In this episode we discuss his journey from … [Read more...] about EU209: How Jason Woods Created a Watercraft Business from Scratch

16-year-old Shirah Benarde had a dream after hearing a horrible story about her friend's experience with drink spiking. That dream lead her and her brother to create a product that helps people avoid this dangerous situation. In this episode, we speak to her brother Michael Benarde about their … [Read more...] about EU208: How a Brother and Sister Built NightCap from a Dream to ABC’s Shark Tank